Visual design

www.upcfresno.org Reskin

screenshot from site

Jan 2009

Client

University Presbyterian Church

Responsibilities

Visual design

Description

University Presbyterian Church approached my partner looking to breathe life in to their website – a flash based, unintuitive and unengaging experience.

Our brief was to produce a user-friendly, visually engaging interface which presented the human side to their organisation.

My partner handled IA and development, with my consultation, while I handled the visual design.

The result is a clean, modern and friendly site which is easy to use for their diverse demographic, supporting the congregation and drawing in new members.

FPU News and Events Portal

screenshot from site

Jan 2009

Client

Fresno Pacific University

Responsibilities

Interaction design, visual design

Description

Following on from the success of the previous designs I produced for FPU, they commissioned me to mock up a stand alone news and events site for the university. The client put together a general brief relating to content types. They requested that it should be clear to the user that the site was independent but at the same time linked to their main site.

My approach was to use the same template but to change the colour palette, within their guidelines, and give the site a more serious, informative feel.

I also expanded the number pages designed to cover content level and an events calendar. This gave me the chance to document the consistency of the design and spend more time analysis the interaction process for users accessing the calendar.

With the visual design done, the in-house technical team are currently working on the build, with the site due to go live later in 2009.

www.smarta.com

screenshot from site

Jan 2009

Client

Bright Station Ventures

Responsibilities

visual design, interaction design

Description

Smarta is a social networking site for entrepreneurs and business people. It was the brain child of Sháá Wasmund of Bright Station Ventures who saw the need for a well built, easy to use and engaging resource for forward thinking business people. Whether just starting out or in need of fresh inspiration.

The brief was to create site that combined quality editorial with a networking structure that would enable its users to make a difference to their business.

Along side another senior interaction designer, I was tasked with taking the project from the very beginning and see it through to launch. We started by research the market, and the users, and also interviewing the stakeholders and other business people. With this information we created a broad spectrum of personas and built up the functional requirements and a site map of the site.

From here we wireframed the scenarios and tested them. With the the testing done we moved on to visual design and went through an iterative process bringing together the best of our ideas to produce the final look and feel.

Once the look and feel was signed off we created all the templates and handed over the artwork and documentation to Public Zone to handle the development.

Gooey – Concept UI for Windows Mobile

screenshot from site

Oct 2008

Client

Samsung/Microsoft

Responsibilities

art direction, visual design, interaction design, Silverlight asset creation

Description

Microsoft wanted to showcase Silverlight on a mobile platform. The solution was to create an animated, interactive character which could interpret the operation system functions of the Samsung Omnia.

I worked on this as a solo project, for Splendid, over two weeks, working with a developer from Samsung, plus technical support from the in-house Microsoft Silverlight team.

I spent the first few days brainstorming and storyboarding the project, and brought in some illustrators to create the character. I then spent a week in Seattle at Microsoft taking part in a workshop with other small Silverlight teams where I finished the storyboarding and investigated technical solutions to our requirements. The final week was spent producing the visual interface which I created using Microsoft Expression.

The final interface was produced as a demo for PDC2008 in LA.

FPU undergrads

screenshot from site

Jul 2008

Client

Fresno Pacific University

Responsibilities

Interaction design, visual design

Description

Having designed the main site for FPU they returned with a request to create the visuals for an undergraduate site. The brief was to follow the information architecture of the main site but change the visual design so that it directly appealed to the younger undergrad audience, with a specific request that I use the grunge style. Initially I produced a design following their standard brand guide lines. However, the marketing department then request the use of a brighter, more vibrant colour palette, plus the use of a new logo created for their new marketing campaign.

I successfully blended the new visual direction with the existing template and created a design that was bright and engaging while maintaining a clear link to the main site.

www.vodafone.co.uk

screenshot from site

June 2008

Client

Vodafone

Responsibilities

visual design, prototype development

Description

I was hired by Sapient to join their team redesigning www.vodafone.co.uk and the then separate online shop offering.

Although given the choice to come in as an IA I opted to work on the visual design team, supporting both the shop side and the main co.uk side. As well as being able to contribute as a design for both areas, this gave me the responsibility of being a sanity check between the two streams, keeping them on track with all visual design developments.

It was a chance for me to learn a different technical approach as all the wireframing and visual design was done in Illustrator. The greatest benefit to this method is that each ‘module’ can be created independently then inserted in to templates in the same way websites do. This was also useful in terms of time saving, because the wireframe files were the same format as the visual design, so assets could transfer across to save reproduction.

Another role I took on was to build a prototype of the new IA for testing purposes. The primary purpose of this was to test the new site hierarchy so I had to make sure the user was able to navigate around the site (built from sliced screen shots). I built it using php includes which meant we were able to change the structure and content quickly on the fly when needed.

www.fresno.edu

screenshot from site

May 2008

Client

Fresno Pacific University

Responsibilities

Interaction design, visual design

Description

FPU hired me to freshen up and revitalise their cold looking site.

I worked through the requirements with the client from which I wireframed the homepage and a content page. I then produced the look and feel, using their branding guidelines. The finished visuals were then handed over to their in-house team and the site is due for launch later in 2009.

Infotainment System & Configurator

screenshot from site

Mar 2008

Client

Aston Martin/Microsoft

Responsibilities

visual design, Silverlight asset creation

Description

I joined the team at Splendid to work on this POC, which was produced in partnership with Microsoft.

The brief was to produce a website, a stand alone touchscreen application and in-car system for Aston Martin using Silverlight. The website was to by an engaging marketing tool which would drive sales and streamline the buying process through the use of a 3D car configurator. The second objective of the site was to provide a community area and personalised content for new car owners.

In addition to the configurator we designed a touchscreen application used in the car show room. This system pulled the content created by the potential owner and displayed it on a tablet for the sales staff to use when specing out the car details.

The final part of the project was the in-car system. This interface is was displayed on a small screen in the dash and provided a central hub for all the car’s systems including the cd player, radio, environmental controls, diagnostics and a drive recording system.

My role was to support the lead designer in creating the finished artwork. Working to an extremely tight deadline we then translated all the interfaces in to Sliverlight using Blend, and created animated sequences which were handed over to the development team.

The finished piece was then integrated in to an actual car for demo purposes and was used for a keynote presentation at Mix 08, first in Las Vegas, then across the globe.

travelguru.tv

screenshot from site

Jan 2008

Client

Travelguru.tv

Responsibilities

Art direction, visual design, web development, interaction design, project management

Description

This site is a private enterprise born from the owners knowledge of the travel industry. It is a high-end travel site aimed at the more discerning traveller who wants the best and the convenience of having it arranged for them. This site features non-biased, informative full-screen videos of the offers presented by well known travel writers.

Working closely with the client I over saw every aspect of the brief from wireframing to launch. Following the wireframing I produced the visual design and built the site. The XHTML templates I created were tailored to work with dotEditor, a content management system, allowing the client easy access to edit and manage the live site.

www.ciwf.org.uk

Oct 2007

Client

Compassion In World Farming

Responsibilities

Visual design, art direction,
project management, interaction design

Description

As the art director at Ellipsis Media I was responsible for the delivery of the new CIWF site. Initially I worked with the client to finalise the new site structure. From this I wireframed the core templates and put them out to the design team to visualise. As it turned out the client selected my concept so I was also responsible for creating the visual design for all the templates.

The new site was to be built on dotEditor, the content management system, so the site was designed and built accordingly. My involvement continued in the project up to hand over and assisted the client with the initial process of data entry using dotEditor.